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Keywords: Knowledge management capabilities
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Journal Articles
Journal:
International Marketing Review
International Marketing Review (2012) 29 (4): 379–402.
Published: 13 July 2012
... market conditions and strategic orientation, and how strategic orientation influences knowledge management capabilities of MNC subsidiaries, employing the Miles and Snow strategic orientation perspective. Design/methodology/approach A survey was conducted of 112 managers in foreign MNC subsidiaries...
