Update search
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
Filter
- All
- Title
- Author
- Author Affiliations
- Full Text
- Abstract
- Keyword
- DOI
- ISBN
- EISBN
- ISSN
- EISSN
- Issue
- Volume
- References
NARROW
Format
Journal
Type
Date
Availability
1-5 of 5
Keywords: Technology
Close
Follow your search
Access your saved searches in your account
Would you like to receive an alert when new items match your search?
Sort by
Journal Articles
Measuring innovation capability in exporting firms: the INNOVSCALE
Available to Purchase
Journal:
International Marketing Review
International Marketing Review (2015) 32 (1): 29–51.
Published: 09 February 2015
... construct formed by four dimensions: product development capability, innovativeness, strategic capability, and technological capability. The results also indicate that all four dimensions of the innovation capability scale are positively and significantly associated with export venture performance...
Journal Articles
Managing technology transfer to China: Conceptual framework and operational guidelines
Available to Purchase
Journal:
International Marketing Review
International Marketing Review (1997) 14 (2): 92–106.
Published: 01 April 1997
...Manucher Farhang Develops a conceptual framework for transfer of technology between firms across borders. Uses the experience of Swedish firms in China to suggest some operational guidelines for international managers. © MCB UP Limited 1997 China Marketing Technology For many...
Journal Articles
Cultivating global experience curve advantage on technology and marketing capabilities
Available to Purchase
Journal:
International Marketing Review
International Marketing Review (1996) 13 (6): 22–42.
Published: 01 December 1996
... by improving technology and marketing capabilities for coping with rapid changes in the global marketplace. Uses the PIMS database to examine the impact of such capabilities on a firm’s performance. Indicates that companies with higher technology and marketing capabilities tend to expand into international...
Journal Articles
Towards the Fifth‐generation Innovation Process
Available to Purchase
Journal:
International Marketing Review
International Marketing Review (1994) 11 (1): 7–31.
Published: 01 February 1994
...Roy Rothwell The growing complexity and pace of industrial technological change are forcing firms to forge new alliances and to respond more efficiently to market changes. This process is leading some companies towards more strategically directed integration within external agencies. Some are also...
Journal Articles
DEVELOPMENT OF SUPERMARKET TECHNOLOGY: THE INCOMPLETE TRANSFER PHENOMENON
Available to Purchase
Journal:
International Marketing Review
International Marketing Review (1988) 5 (1): 20–30.
Published: 01 January 1988
...Suk‐ching Ho; Ho‐fuk Lau Using the supermarket technology in Hong Kong as an example, the article shows that the transference of the retail technology from one market to another is highly dependent on the socio‐cultural environment. In effecting an international transfer a retailer may have...
