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Keywords: Vendor relations
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Journal Articles
Journal:
International Marketing Review
International Marketing Review (2004) 21 (2): 187–201.
Published: 01 April 2004
...). © Emerald Group Publishing Limited 2004 Trust Construction industry Supplier relations Vendor relations International business Trust is an important issue in international relationships (e.g. Solberg and Nes, 2002). Trust is also a common notion in industrial network research...
Journal Articles
Journal:
International Marketing Review
International Marketing Review (2004) 21 (2): 172–186.
Published: 01 April 2004
.... © Emerald Group Publishing Limited 2004 International business Supplier relations Vendor relations Trust Social interaction Business‐to‐business relationships are usually studied as if they were dyads: for example, between a manufacturer and a distributor (see, for example...
