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Keywords: User experience level
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Journal Articles
Journal:
Internet Research
Internet Research (2023) 33 (2): 820–849.
Published: 06 July 2022
... theory lens to identify the main mechanisms contributing to the user experience in the short-video platform context while including user experience level and video length as moderating effects. Design/methodology/approach This study collected 401 valid questionnaires from TikTok users and used...
