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Keywords: Balanced scorecard
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Journal Articles
Journal of Applied Research in Higher Education (2020) 12 (3): 425–443.
Published: 18 September 2019
...Muhammad Hafiz Yaakub; Zainal Abidin Mohamed Purpose The purpose of this paper is to propose a comprehensive model using balanced scorecard (BSC) approach instead of the current ranking system to measure the performance of private higher education institutions (PHEIs) in Malaysia as the ranking...
