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This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/EUM0000000004654. When citing the article, please cite: George Korey, (1986), “Multilateral Perspectives in International Marketing Dynamics”, European Journal of Marketing, Vol. 20 Iss: 7, pp. 34 - 42.
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1995
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