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David W. Cravens
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Journal Articles
Removing Salesforce Performance Hurdles
Available to Purchase
Journal of Business & Industrial Marketing (1994) 9 (3): 19–29.
Published: 01 September 1994
Journal Articles
Evaluating Multiple Sales Channel Strategies
Available to Purchase
Journal of Business & Industrial Marketing (1991) 6 (3-4): 37–48.
Published: 01 March 1991
