Keywords: Collaboration
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Journal of Business & Industrial Marketing (2023) 38 (6): 1266–1278.
Published: 23 September 2022
... investigates the interconnections of deals and VM in a public sector service context, showing aspects of deals different from that of prior studies into private sector deals. Health care Deals Value measuring Collaboration Ford et al. (2017 , p. 30) stated that “[…] value...
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Journal of Business & Industrial Marketing (2021) 36 (9): 1665–1677.
Published: 01 December 2020
... to a “market entry” effect. EU Organisational innovation Collaboration Coopetition Marketing innovation This research uses data from the Eurostat Community Innovation Survey (CIS), based on innovation statistics forming part of the EU science and technology statistics. The survey...
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Journal of Business & Industrial Marketing (2020) 35 (6): 1037–1050.
Published: 25 February 2020
... in the private sector (Plewa et al., 2005), so the same personnel from the universities and the private sector are less likely to interact throughout a collaboration. © Carl Kronlid and Enrico Baraldi. 2020 Carl Kronlid and Enrico Baraldi. Published by Emerald Publishing Limited. This article...
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Journal of Business & Industrial Marketing (2020) 35 (2): 338–348.
Published: 16 October 2019
...Vasco Eiriz Purpose Local networks of small- and medium-sized enterprises (SMEs) are founded both on collaborative and competitive inter-organizational relationships within the same network characterised by spatial proximity between firms. This paper aims to propose an original analytical...
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