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1-5 of 5
Keywords: Regression analysis
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Journal Articles
Journal of Business & Industrial Marketing (2020) 35 (8): 1335–1344.
Published: 25 September 2020
.... Recruitment Salesforce Equal opportunities Regression analysis Hiring Gender bias Industry effect Implicit bias According to the US Bureau of Labor, 69% of men were in the labor force in 2014, compared to 57% of women and 11.2% of employed women work in sales and related occupations [ 1...
Journal Articles
Journal of Business & Industrial Marketing (2017) 32 (7): 913–924.
Published: 07 August 2017
... of the nature and role of supply chain in the marketing–supply chain interaction, and the impact on FP. Survey data from 182 top managers who are involved in strategy formulation and innovative direction of their companies was collected and analyzed using moderated multiple regression analysis...
Journal Articles
Journal of Business & Industrial Marketing (2016) 31 (4): 553–564.
Published: 03 May 2016
... how two important situational variables (i.e. length of buyer–seller relationships and importance of purchase for the buyer) affect this relationship. Design/methodology/approach This study is based on regression analysis with two- and three-way interactions, using survey data from 134 business...
Journal Articles
Journal of Business & Industrial Marketing (2011) 27 (1): 69–76.
Published: 16 December 2011
... of products, Eric (2004) says: © Emerald Group Publishing Limited 2012 Heuristic chi‐square Optimum winning bid price Simple regression method Tender participation Tendering Regression analysis An executive summary for managers and executive readers can be found at the end...
Journal Articles
Journal of Business & Industrial Marketing (2004) 19 (5): 300–309.
Published: 01 August 2004
... an impact on customer‐perceived relationship quality in market research relationships. © Emerald Group Publishing Limited 2004 Buyer‐seller relationships Customer satisfaction Trust Job commitment Regression analysis Market research An executive summary for managers and executives...
