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1-19 of 19
Keywords: Resources
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Journal Articles
Journal of Business & Industrial Marketing (2024) 39 (13): 1–14.
Published: 17 November 2023
... in a company’s bankruptcy in the Swedish automotive industry. Findings This study illustrates how a new business relationship can start from a resource combination previously controlled by one actor (i.e. a single company) in a turbulent business network, thereby bringing nuances to the common understanding...
Journal Articles
Journal of Business & Industrial Marketing (2023) 38 (6): 1390–1406.
Published: 29 July 2022
... publication and authors. The full terms of this licence may be seen at http://creativecommons.org/licences/by/4.0/legalcode This study aims to explore the resource development process implemented by a small consulting firm, active in a traditional industrial context, pursuing the innovation path...
Journal Articles
Journal of Business & Industrial Marketing (2023) 38 (3): 507–519.
Published: 29 March 2022
...Maria Landqvist; Frida Lind Purpose Taking the perspective of a start-up company, the purpose of this paper is to analyse resource renewal in heavy business networks. Design/methodology/approach The theoretical framework is based on the Industrial Network Approach and, especially, the resource...
Journal Articles
Journal of Business & Industrial Marketing (2023) 38 (1): 36–52.
Published: 04 March 2022
... has argued that firms having innovation-based strategies will develop specialized capabilities (Gabler et al., 2015 ; Rizzoni, 1991 ; Weerawardena and O’Cass, 2004). Accordingly, it is argued that firm innovativeness seems to be a critical pricing resource that will facilitate...
Journal Articles
Journal of Business & Industrial Marketing (2021) 36 (6): 881–892.
Published: 23 September 2020
...Rumy Narayan; Annika Tidström Resource ties of networked firms have been a core focus area of the business network approach (Axelsson and Johanson, 1992 ; Håkansson and Snehota, 1995) that refer to aspects of the resource based view (RBV) in its perspective of resource interactions (Baraldi...
Journal Articles
Journal of Business & Industrial Marketing (2020) 35 (11): 1801–1815.
Published: 02 April 2020
... Transaction cost Embeddedness Resources Institutions China Contracts are agreements regarding an economic transaction over a period of time (Macneil, 1978). The literature on contracts typically concerns the form and purpose of contracts in various buyer–supplier relationships (Dwyer et al...
Journal Articles
Journal of Business & Industrial Marketing (2017) 32 (5): 693–709.
Published: 05 June 2017
...Roberta Bocconcelli; Marco Cioppi; Alessandro Pagano RQ1. To what extent do SM represent a valuable resource for SMEs in upgrading sales processes? RQ2. How do SM as a resource interact with other resources within SMEs’ sales processes? To achieve this goal...
Journal Articles
Journal of Business & Industrial Marketing (2017) 32 (2): 326–336.
Published: 06 March 2017
... is interaction (Håkansson et al., 2009); an interaction process (or a business relationship) can be described in terms of three inter-connected layers between the counterparts – activity links, resource ties and actor bonds (Håkansson and Snehota, 1995); business relationships are connected to one...
Journal Articles
Journal of Business & Industrial Marketing (2015) 30 (7): 842–854.
Published: 03 August 2015
...Hao-Chen Huang; Mei-Chi Lai; Wei-Wei Huang Purpose – This study aims to examine the potential impact of external complementary resources on inbound open innovation and whether transformative capacity acts as a mediator in the process. If small and medium enterprises (SMEs) are to successfully...
Journal Articles
Journal of Business & Industrial Marketing (2015) 30 (5): 626–636.
Published: 01 June 2015
... resource allocation decisions has focused on trade-offs in internal investments such as advertising versus research and development. Absent from this discussion is whether firms offset a weakness internally by reaching outside the boundaries of the firm through alliances. As a result, managers lack a clear...
Journal Articles
Journal of Business & Industrial Marketing (2015) 30 (2): 194–207.
Published: 02 March 2015
...Aron O'Cass; Liem Viet Ngo; Vida Siahtiri Purpose – This study aims to examine how market orientation (MO), marketing resources and marketing resource deployment are related and impact business-to-business (B2B) firm- and customer-level performance. Design/methodology/approach – A self...
Journal Articles
Journal of Business & Industrial Marketing (2014) 29 (6): 487–498.
Published: 30 June 2014
...Professor Nelson Oly Ndubisi; Yew Chong Tan; Nelson Oly Ndubisi Purpose – This paper aims to evaluate the relationship between organisational resources, technological innovation, relationship quality and enterprise performance, as well as the mediating effect of firm–supplier RQ. Design...
Journal Articles
Journal of Business & Industrial Marketing (2014) 29 (2): 132–142.
Published: 28 January 2014
...Dr Daniel Kindström, Dr Christian Kowalkowski; Chris Owen Raddats; Jamie Burton Purpose – The purpose of this paper is to investigate the resources and capabilities required by manufacturers to develop and deliver multi-vendor solutions. Design/methodology/approach – A multi-case design...
Journal Articles
Journal of Business & Industrial Marketing (2012) 27 (8): 611–622.
Published: 05 October 2012
...Linda Silver Coley; Eckhard Lindemann; Stephan M. Wagner Purpose This study aims to investigate the effects of perceived tangible and intangible resource inequity and the moderating effect of long‐term orientation on future collaboration. Design/methodology/approach Outcome and moderating...
Journal Articles
Journal of Business & Industrial Marketing (2006) 21 (5): 300–310.
Published: 01 August 2006
... in the NPD success. Design/methodology/approach Drawing on the resource‐based view of the firm, the authors present a set of hypotheses concerning the relationship between the people resources, development resources, testing resources, and launch resources committed to NPD projects and their financial...
Journal Articles
Journal of Business & Industrial Marketing (2006) 21 (2): 72–87.
Published: 01 February 2006
...Michael Kleinaltenkamp; Michael Ehret; Shelby D. Hunt; Dennis B. Arnett; Sreedhar Madhavaram Purpose Drawing on resource‐advantage theory and a diverse literature base, this article seeks to further the development of the explanatory foundations of relationship marketing theory by proposing...
Journal Articles
Journal of Business & Industrial Marketing (1994) 9 (4): 42–53.
Published: 01 December 1994
... unspecific components “resources” and the specific ones“competences”. Resources are the basic units of analysis (Grant, 1991, p. 118). They include all inputs into the business processes,i.e. financial, technological, human and organizational resources. Although resources provide the basis for competence...
Journal Articles
Journal of Business & Industrial Marketing (1994) 9 (3): 6–18.
Published: 01 September 1994
... for future resource allocation. The application of portfolio theory to customers is a more recent phenomenon. In theory, marketers can check the basic soundness of each customer against its position on the portfolio grid. In addition they can assess the mix and balance of these customers and whether...
Journal Articles
Journal of Business & Industrial Marketing (1993) 8 (3): 4–12.
Published: 01 March 1993
... debt have caused firms to look much more carefully at the allocation of their resources, including expenditures on the new product development process. Argues that these and other factors, such as the disenchantment with marketing research and personnel downsizing, suggest that the salesforce might...
