Keywords: Solution
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Journal Articles
Journal of Business & Industrial Marketing (2021) 36 (3): 372–389.
Published: 23 September 2020
... and associated solutions. The paper describes the research streams of VBS; proposes a comprehensive conceptual framework consisting of the factors influencing VBS at the organizational, individual, customer and environmental levels, together with 12 research propositions; and provides an agenda for future...
Journal Articles
Journal Articles
Journal of Business & Industrial Marketing (2014) 29 (2): 132–142.
Published: 28 January 2014
...Dr Daniel Kindström, Dr Christian Kowalkowski; Chris Owen Raddats; Jamie Burton Purpose – The purpose of this paper is to investigate the resources and capabilities required by manufacturers to develop and deliver multi-vendor solutions. Design/methodology/approach – A multi-case design...

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