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Purpose

The paper seeks to examine the determinants of the diffusion and infusion of computer aided design/computer aided manufacturing in the US textile and apparel industries.

Design/methodology/approach

A variety of sources was used to develop the survey, which was mailed to a national random sample of 500 textile and apparel manufacturers. Factor analysis was used to identify the dimensions of reasons for CAD/CAM infusion and diffusion. Three hypotheses were tested with multiple regression analyses procedures.

Findings

The responses of 103 manufacturers from all over the USA were analyzed. Diffusion and infusion of CAD/CAM was found to be driven primarily by the market. In addition, business‐unit size affected recent CAD/CAM diffusion to the systems.

Research limitations/implications

Although a sample size of over 100 manufacturers is respectable, broad generalizations cannot be made. So, as with most empirical research studies, the sample size is a limitation.

Practical implications

Modernization of manufacturing is essential. However, prudent investment for the manufacturer is equally important. The key for the manufacturer is maintaining a balance.

Originality/value

The value of this research is the finding that very few manufacturing companies in the USA have adopted CAD/CAM even though it has been shown that the use of technologies is extremely beneficial to their survival.

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