Volume per stock‐keeping unit for an assortment: A merchandise planning tool

Assortment planning, the determination of the range of choices to be made available at a given time, is a primary merchandising function. Many people with different job titles in both apparel manufacturing and retailing make decisions that impact merchandise assortments. The purpose of this paper is to explain the concept of assortment diversity as measured by volume per stock‐keeping unit for an assortment (VSA), describe the relationship of VSA to per cent gross margin (%GM), and propose topics for further research.