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Keywords: ‘Nine‐month garment’
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Journal Articles
Journal of Fashion Marketing and Management: An International Journal (1998) 2 (4): 370–382.
Published: 01 April 1998
... in isolation and there- fore other factors in the equation are acknow- ledged. ABSTRACT The extent to which retailers are adapting KEYWORDS: climate change, British Weather Services, 'nine-month garment', investment purchase, trans-seasonal fabric their buying strategies in response to changing market demands...
