... how moral duty impacted Scheier's sacrifice and feeling of personal responsibility to address and solve the apparel challenges facing all PWDs. Originality/value This study demonstrated how the DO theory contextualized the launch of adaptive apparel into the mainstream fashion industry and how...

... the adaptive apparel business in the local market. The study developed a path model of relationships incorporating the disabled consumer background, consumer purchase intention and demand and elements of the fashion industry. This model can be used as a reference for fashion practitioners. Design...

...Kerri McBee-Black; Jung E. Ha-Brookshire Purpose The goal of this study was to explore the development of the first-of-its-kind mainstream adaptive apparel line for children through the collaboration of an adaptive apparel advocate and an apparel brand. Design/methodology/approach To achieve...