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Keywords: Brand stereotype
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Journal Articles
Do diverse frontline employees make a difference in customers' self-concept and store attitude? The role of diversity in body size and ethnicity
Available to Purchase
Journal of Fashion Marketing and Management: An International Journal (2023) 27 (6): 925–943.
Published: 07 April 2023
...@iu.edu 05 08 2021 16 06 2022 16 08 2022 11 11 2022 01 12 2022 05 12 2022 © Emerald Publishing Limited 2023 Emerald Publishing Limited Licensed re-use rights only Diversity Brand stereotype Physical appearance Stigmatized identity threat Self...
