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Keywords: Eco-Apparel
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Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2016) 20 (1): 105–119.
Published: 14 March 2016
...Anna Perry; Telin Chung Purpose – The purpose of this paper is to understand Eco-Apparel consumption behavior in consumers who care about the environment. Design/methodology/approach – A snowball sampling technique was used to recruit 16 participants for in-depth interviews. Findings...
