... similarities and differences in purchase behaviors from one country to another. The purpose of this paper is to explore whether there are differences in cosmetics usage between the USA and France. If so, why are there differences? What are the differences? Our research will be supported through important...

...Patrick Hetzel For several years the clothing industry in France has been experiencing real problems. On the one hand, consumption has been stagnant, or indeed falling, and on the other, foreign competition has been growing at the same time as multifibre agreements are being dismantled. Result...