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Keywords: Intrinsic motivational sustainability
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Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2026) 30 (3): 549–569.
Published: 07 January 2026
..., it highlights how gender-based segmentation can further enhance strategies to engage diverse consumer groups in supporting sustainable consumption. Circular consumption Ecofeminism Second-hand fashions Purchase Sustainability Pro-environmental behaviour Intrinsic motivational sustainability La...
