...Juyoung Lee; Elena E. Karpova Purpose The purpose of this paper is to investigate aggregated apparel demand in the USA and Japan and to assess the positions of apparel products manufactured in the USA and Japan in comparison to imported apparel. Design/methodology/approach Based on Porter's...

... specialty private label stores. Design/methodology/approach A questionnaire survey was carried out on 3,008 apparel wholesalers in Japan and probit regression analyses were applied to identify what types of apparel wholesalers already own or whether they intend to establish specialty private label...

...Gail Taylor; Allen D. Schaefer; R. Stephen Parker; Charles M. Hermans Purpose China, Japan, and the USA represent three of the world's most important teen apparel markets. The purpose of this study is to consider the sources of apparel brand information utilized by 14‐ to 17‐year olds...

... have the ability to promote themselves to the retailers; and the apparel wholesalers who have self‐planning functions tend to obtain goods from within Japan and other countries and sell goods throughout Japan. Practical implications Small‐scale and rural apparel wholesalers face difficult...

... consumers' need for uniqueness and its relationship to brand perceptions. This study addresses perception of a foreign brand and purchase intention related to consumers' need for uniqueness. Consumer behaviour Clothing Brand image Perception Japan With accelerating globalization, rapidly...

... Japan United States of America Teenagers value fashion perhaps more than any other age group (Koester and May, 1985). They also value the Internet, cell phones and satellite television (Meredith and Schewe, 2002). Wysocki (1997) suggests international communication modes such as Internet chat...