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Keywords: Model
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Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2002) 6 (4): 326–339.
Published: 01 December 2002
...Richard M. Jones; Steven G. Hayes The fashion market in the UK is extremely unpredictable. However, there are reliable leading indicators which enable the absolute size of the market to be explained with a high degree of accuracy. The paper is a regression model which explains the value of consumer...
