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Keywords: PLS-SEM
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Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2025) 29 (6): 1069–1084.
Published: 03 June 2025
... media PLS-SEM The present study contributes numerous ways to the literature on service-dominant logic (SDL) (Nenonen et al., 2018 ; Tran et al., 2021) on luxury brand management and marketing (Basile et al., 2024). First, it allows us to extend our knowledge...
Includes: Supplementary data
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2025) 29 (3): 434–458.
Published: 05 December 2024
... can be contacted at: aydin.gokhan@gmail.com 12 02 2024 06 07 2024 06 09 2024 11 11 2024 © Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only Sustainability Eco-fashion Green fashion Eco-friendly PLS-SEM TPB...
