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Keywords: Product management
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Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2008) 12 (4): 579–581.
Published: 19 September 2008
...Simeon Gill Edited by S.   Ashdown . Sizing in Clothing: Developing Effective Sizing Systems for Ready‐to‐wear Clothing . Cambridge : Woodhead Publishing   2007 . © Emerald Group Publishing Limited 2008 --> Fashion design Product management Specifications...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2005) 9 (2): 156–165.
Published: 01 June 2005
..., and appropriateness for purpose) did not load at 0.50 or above for either apparel or home furnishings and were eliminated from further analysis. Cronbach's alphas ranging from 0.72 to 0.85 were judged as acceptable. Brand extensions Performance appraisal Fashion industry Product management Consumers...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2005) 9 (2): 207–220.
Published: 01 June 2005
... value of the product class. 4. Risk importance – perceived importance of the negative consequences of a mispurchase. 5. Risk probability – subjective probability of making a mispurchase. Consumer research Consumer behavior Product management Fashion industry...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2003) 7 (4): 339–344.
Published: 01 December 2003
... 2003 Social responsibility Clothing Product management Stakeholders Levi Strauss is commonly acknowledged to be the pioneer in codes of conduct for the garment industry, having striven to protect its international reputation in the sourcing arena (see, for example, Wong and Taylor, 2001...

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