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Keywords: Purchase intensions
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Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2016) 20 (4): 435–452.
Published: 03 October 2016
... Patagonia CSR Advertisement Purchase intensions Clothing is becoming a disposable product, resulting in a sharp consumption increase (Renner, 2004). In 2012, on average, every man, woman, and child in the US market spent $898 to purchase 62 garments (American Apparel & Footwear Association...
