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Keywords: Purchasing techniques
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Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2004) 8 (1): 84–95.
Published: 01 March 2004
... Limited 2004 Electronic commerce Purchasing techniques Clothing Internet marketing Consumer behaviour The forces that lead consumers to shop from home have been examined for years, often taking the form of differences in perceived risk in various shopping media (Eastlick and Feinberg...
