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1-5 of 5
Keywords: Retail trade
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Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2005) 9 (3): 256–269.
Published: 01 September 2005
... of the context in which the study was conducted (retail branded products). © Emerald Group Publishing Limited 2005 Customer satisfaction Customer loyalty Retail trade Brands Competitive intensity forces retailers in the US and abroad to formulate strategies that will insulate and increase...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2002) 6 (3): 259–276.
Published: 01 September 2002
... choice, but no research to date has explored the approach‐avoidance behavior of elderly consumers. The following hypotheses will be tested: Older consumers Consumer behaviour Shopping Retail trade Clothing The elderly population, defined as those 65 years or older, has increased...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2001) 5 (4): 333–352.
Published: 01 December 2001
... MCB UP Limited 2001 Service quality Fashion Retail trade Alternative approaches to supply chain compliance monitoring Received (in revised form): 25th July, 2001 Editor's Note This paper has been `double blind' refereed in the usual manner. Jennifer Bremer is the Director of the Kenan...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2001) 5 (4): 324–329.
Published: 01 December 2001
... scale, high internal consistency reliability. However, in terms of temporal reliability, the scale is relatively inferior. Suggestions are also made for further study, as to why the scale is unstable. © MCB UP Limited 2001 Service quality Fashion Retail trade Measuring perceived service...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2001) 5 (1): 9–18.
Published: 01 March 2001
... store choice statements. The paper concludes by exploring how retailers could manipulate image variables to maintain or defend their market positioning. © MCB UP Limited 2001 Fashion Retail trade Marketing planning Consumer perception of ®ve UK fashion retailers Received: 31st August...
