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Keywords: Second-hand fashions
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Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2026) 30 (3): 549–569.
Published: 07 January 2026
... the Theory of Planned Behaviour and integrating ecofeminist perspectives. It provides a broader view of the drivers influencing second-hand clothing consumption, offering practical insights for retailers on how to position and promote second-hand fashion as part of circular economy initiatives. Importantly...
