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Keywords: Stimulus-organism-response model
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Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2026) 30 (1): 20–48.
Published: 13 August 2025
... at: ckhou1@yahoo.com 14 08 2024 26 12 2024 07 07 2025 © Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Fast fashion Experiential marketing Flow experience Stimulus-organism-response model Mobile shopping app Impulse buying...
