... developments appear to be mainly complementary to their brick‐and‐mortar shop retail channel strategy. Of the interviewed consumers in The Netherlands 15 per cent had bought garments on the internet. Age and gender effects were not found. Inhibiting factors were security worries about payment, privacy...

... a more in‐depth analysis of the strategies taken by the industry that faces a growing global competition. © Emerald Group Publishing Limited 2004 The Netherlands Garment industry Globalization Competitive strategy Design management Distribution channels and markets With the year 2005...