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Keywords: Value
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Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2012) 16 (1): 81–101.
Published: 24 February 2012
...Ho Jung Choo; Heekang Moon; Hyunsook Kim; Namhee Yoon Purpose The purpose of this paper is to conceptualize luxury customer value and empirically test the reliability and validity of the proposed structure of it. In addition, it aims to identify luxury customer value factors that influence brand...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2000) 4 (2): 121–131.
Published: 01 February 2000
...Kathy Wachter Retailers talk about giving value to consumers, but the literature yields no clear definition of value. This study represents an initial attempt to define value empirically from a retailer and consumer perspective based on consumer user experience with apparel products and retailers...
Journal Articles
Journal of Fashion Marketing and Management: An International Journal (1997) 1 (4): 308–321.
Published: 01 March 1997
...Nancy L. Cassill; Jane B. Thomas; Erica M. Bailey Value is a word that is frequently used by consumers, retailers and manufacturers. Understanding how consumers define value is imperative to the success of the industry. Value has often been defined as price or quality; other factors such as time...

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