.... Originality/value The present paper is novel in its examination of solo female travel motivations and behavioural intention within a non-western context, an area underexplored in tourism literature, especially in the Middle East region. It introduces an empirically grounded behavioural model using data from...

... (PEB) and behavioural intention using the S-O-R model. Design/methodology/approach The research employs a quantitative survey to gather data from 388 rural tourists in Portugal, and partial least squares structural equation modelling (PLS-SEM) to analyse the relationships between tourism experience...

...Aydan Bekar; Burhan Kılıç; Duygu Demir Purpose This study aims to investigate if slow cities’ destination brand image and domestic tourists’ environmental awareness influence their behavioural intentions towards slow cities. Design/methodology/approach Empirical data was collected from 402...

... not affect the behavioural intention among Gen Z tourists, meanwhile, there is no positive relationship between usefulness, efficiency and behavioural intention on silver group. Additionally, the findings revealed that there are no substantial differences among Gen Z (digital natives) and silver customers...

...Paritosh Dabral; Karunya Chelamallu; Erose Sthapit; Peter Björk; Senthilkumaran Piramanayagam Purpose In this study, we examined the attributes that determine shoppers’ satisfaction with food courts in shopping malls and the effects of this satisfaction on behavioural intentions towards shopping...

... VR applications VAM VR quality Behavioural intention Hospitality industry COVID-19 was declared an outbreak that poses a high public health risk which requires large-scale social restrictions to be implemented, including in tourism activities (Wibisono et al., 2023...

...Ramzi Al Rousan; Samiha Siddiqui; Naseem Bano; Sujood Purpose This study aims to evaluate the key factors affecting the behavioural intention of urban tourists towards visiting national parks by integrating the theory of planned behaviour (TPB) and expectancy theory (ET). Design/methodology...

... intensification on MVTEs. It also examined the relationships among MVTEs, psychological resilience (PR) and behavioural intention (BI), including that between novelty and BI. Design/methodology/approach The study modelled the proposed relationships by analysing data from an online survey using Amazon...