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1-8 of 8
Keywords: Behavioural intention
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Journal Articles
Behavioural motivators of solo female travel in non-western contexts: empirical evidence
Available to Purchase
Journal of Hospitality and Tourism Insights (2026) 9 (3): 1236–1255.
Published: 30 October 2025
.... Originality/value The present paper is novel in its examination of solo female travel motivations and behavioural intention within a non-western context, an area underexplored in tourism literature, especially in the Middle East region. It introduces an empirically grounded behavioural model using data from...
Journal Articles
No hustle, no hassle: mental health, intention and performance in rural tourism under S-O-R lens
Available to Purchase
Journal of Hospitality and Tourism Insights (2026) 9 (2): 556–574.
Published: 23 September 2025
... (PEB) and behavioural intention using the S-O-R model. Design/methodology/approach The research employs a quantitative survey to gather data from 388 rural tourists in Portugal, and partial least squares structural equation modelling (PLS-SEM) to analyse the relationships between tourism experience...
Includes: Supplementary data
Journal Articles
The impact of destination brand image and tourists’ environmental awareness on their behavioural intention towards slow cities in Türkiye
Available to Purchase
Journal of Hospitality and Tourism Insights (2025) 8 (9): 3401–3418.
Published: 15 May 2025
...Aydan Bekar; Burhan Kılıç; Duygu Demir Purpose This study aims to investigate if slow cities’ destination brand image and domestic tourists’ environmental awareness influence their behavioural intentions towards slow cities. Design/methodology/approach Empirical data was collected from 402...
Journal Articles
Opting for smart hotels: do digital immigrants perceive differently than digital natives do?
Available to Purchase
Journal of Hospitality and Tourism Insights (2025) 8 (7): 2447–2464.
Published: 04 February 2025
... not affect the behavioural intention among Gen Z tourists, meanwhile, there is no positive relationship between usefulness, efficiency and behavioural intention on silver group. Additionally, the findings revealed that there are no substantial differences among Gen Z (digital natives) and silver customers...
Journal Articles
Towards a better understanding of customer satisfaction with shopping mall food courts
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Journal of Hospitality and Tourism Insights (2025) 8 (5): 1867–1884.
Published: 04 December 2024
...Paritosh Dabral; Karunya Chelamallu; Erose Sthapit; Peter Björk; Senthilkumaran Piramanayagam Purpose In this study, we examined the attributes that determine shoppers’ satisfaction with food courts in shopping malls and the effects of this satisfaction on behavioural intentions towards shopping...
Journal Articles
Customer-centric virtual reality applications adoption in the hospitality industry: quality-value-based adoption model
Available to Purchase
Journal of Hospitality and Tourism Insights (2024) 7 (3): 1594–1614.
Published: 09 May 2024
... 21 11 2023 31 01 2024 04 03 2024 23 03 2024 26 03 2024 © Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only VR applications VAM VR quality Behavioural intention Hospitality industry COVID-19 was declared an outbreak...
Journal Articles
Urban tourists' intention towards visiting national parks: an exertion of theory of planned behaviour and expectancy theory
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Journal of Hospitality and Tourism Insights (2024) 7 (2): 653–675.
Published: 21 April 2023
...Ramzi Al Rousan; Samiha Siddiqui; Naseem Bano; Sujood Purpose This study aims to evaluate the key factors affecting the behavioural intention of urban tourists towards visiting national parks by integrating the theory of planned behaviour (TPB) and expectancy theory (ET). Design/methodology...
Journal Articles
Antecedents and outcomes of memorable volunteer tourism experiences
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Journal of Hospitality and Tourism Insights (2024) 7 (1): 56–75.
Published: 09 February 2023
... intensification on MVTEs. It also examined the relationships among MVTEs, psychological resilience (PR) and behavioural intention (BI), including that between novelty and BI. Design/methodology/approach The study modelled the proposed relationships by analysing data from an online survey using Amazon...
