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Keywords: Challenges
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Journal Articles
Journal Articles
Journal of Islamic Marketing (2024) 15 (1): 142–158.
Published: 13 April 2023
... industry remain limited, particularly in Brunei Darussalam. Hence, the purpose of this paper is to investigate the challenges that small- and medium-sized enterprises (SMEs) in the halal food processing industry face amid the COVID-19 pandemic in the sultanate. Design/methodology/approach A qualitative...
Journal Articles
Journal of Islamic Marketing (2023) 14 (2): 607–621.
Published: 04 November 2021
...Wannasiri Wannasupchue; Siti Fatimah Mohamad; Farah Adibah Che Ishak; Ungku Fatimah Ungku Zainal Abidin Purpose This study aims to explore the challenges of getting halal certification for restaurants in north-eastern Thailand. Design/methodology/approach Qualitative research approach...
Journal Articles
Journal of Islamic Marketing (2022) 13 (2): 446–465.
Published: 22 October 2020
...Alexander Preko; Azizbek Allaberganov; Iddrisu Mohammed; Martins Albert; Robert Amponsah Purpose This study aims to explore the country-specific understanding of Hajj, its experience and challenges between the pilgrims of Ghana and Uzbekistan. Design/methodology/approach Anchored on the theory...
Journal Articles
Journal of Islamic Marketing (2018) 9 (3): 462–483.
Published: 12 September 2018
...Nor Aida Abdul Rahman; Mohammad Fakhrulnizam Mohammad; Suzari Abdul Rahim; Hazariah Mohd Noh Purpose This study aims to discuss the challenges in implementing halal warehouse in the air cargo context along with the standard handling process for the storage of halal product for import and export...
Journal Articles
Journal of Islamic Marketing (2017) 8 (4): 514–532.
Published: 13 November 2017
..., the Muslim-friendly medical tourism practice is rationally new idea, with endeavors to clarify such tourism product is inadequate. This paper aims to investigate the promoting Muslim-friendly medical tourism market mechanism and its prospects and challenges. Design/methodology/approach As the purpose...

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