...Kasim Randeree Purpose The purpose of this paper is to analyse three drivers of the Islamic economy: global Muslim demography; operational sectors and demand; and faith-based consumerism. Design/methodology/approach This paper follows a constructivist approach to the Islamic economy...

... Consumers Journals Research work Billion segments Demography Muslim consumers Marketing journals The above and numerous other examples of researchers analyzing journals as their main research method clearly demonstrate the validity of this method and the credibility of the generated...