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1-20 of 23
Keywords: Halal cosmetics
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Journal Articles
Miftahol Arifin, Muhammad Iqbal Faturohman, Famila Dwi Winati, Nabila Noor Qisthani, Andi Prademon Yunus, Ferry Jie
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing 1–25.
Published: 18 March 2026
...Miftahol Arifin; Muhammad Iqbal Faturohman; Famila Dwi Winati; Nabila Noor Qisthani; Andi Prademon Yunus; Ferry Jie Purpose This study aims to develop a standardized performance measurement framework for the halal cosmetics supply chain by integrating halal integrity assurance with operational...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2026) 17 (4): 1415–1437.
Published: 09 September 2025
... measurement and structural models. Findings The empirical results suggest a robust model showing that all the TAM and TPB constructs (“perceived usefulness”, “perceived ease of use”, “attitude towards halal cosmetics”, “subjective norms” and “perceived behavioural control”) positively influence online...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2026) 17 (4): 1310–1339.
Published: 20 August 2025
...Mohamed Soliman; Mahmood Hayeemad; Ruslee Nuh; Chutikan Phetkaew Purpose The purpose of this study is to examine the factors that affect Millennial female Muslim customers’ Halal cosmetics purchase intention. The global Muslim population is increasing, and rising spending power is driving demand...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2025) 16 (8): 2148–2186.
Published: 18 June 2025
...Mohammad Mominul Islam Purpose The halal industry requires dedicated halal supply chain management ( HSCM ) to ensure a smooth flow of halal products. This study aims to examine preparedness and identify ways to facilitate HSCM, focusing on halal cosmetics in Bangladesh. Design/methodology...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2025) 16 (6): 1770–1806.
Published: 17 December 2024
... influence the citation impact of research papers in the Halal industry? Halal industry Halal food Halal tourism Halal pharmaceuticals Halal cosmetics Halal logistics Halal fashion Structural topic modeling Bibliometric analysis Systematic review The Halal industry encompasses...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2025) 16 (5): 1371–1409.
Published: 26 November 2024
... to be a threat to the halal cosmetics industry. Practical implications The findings have implications for academic, managerial and policymaking issues, benefiting halal cosmetics consumers. Based on this empirical study, halal stakeholders can determine the likelihood of certifying the entire marketing mix...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2024) 15 (12): 3748–3777.
Published: 01 July 2024
... costs to obtain effectiveness. Operational excellence means making business operations smooth and able to reduce waste in a value chain’s functions and linkages. Social media sites and e-commerce platforms frequently promote and sell halal cosmetic products. Some consumers are duped...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2024) 15 (12): 3666–3682.
Published: 17 June 2024
... (EPV) on attitude and repurchase intention in the Halal cosmetics context. Design/methodology/approach Considering the increasing transmission cases of the new variant of COVID-19, online questionnaires were distributed to 233 Muslim consumers in Indonesia to collect data. The hypotheses were...
Journal Articles
Nur Raudhatul Jannah Mohd Shelahudin, Abdul Hafaz Ngah, Samar Rahi, Serge Gabarre, Safiek Mokhlis, Jassim Ahmad Al-Gasawneh
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2024) 15 (9): 2310–2328.
Published: 04 June 2024
... of this paper confirmed that social influence and scepticism have a positive effect on the switching intention to halal cosmetics. However, compatibility with current cosmetic products has a negative effect on the switching intention to halal cosmetics. On the other hand, negative side effects and negative past...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2024) 15 (11): 3266–3281.
Published: 21 May 2024
...). The main goal is to study Generation Z’s intention to purchase halal cosmetics. In addition, the research examines how halal product knowledge (HPK) influences the relationships between ATT, SN, PBC and the purchase intention of halal cosmetics. Design/methodology/approach Data were collected using...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2024) 15 (7): 1783–1806.
Published: 08 May 2024
... were tested using partial least square structural equation modelling. Findings The findings suggested that all the formulated hypotheses were significant, indicating that halal marketing positively influenced intention towards halal cosmetics. Moreover, the relationship between halal marketing...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2024) 15 (7): 1722–1742.
Published: 09 February 2024
...Christine Wan Shean Liew; Noorliza Karia Purpose Globally, the halal cosmetics market is experiencing rapid growth and is considered a key economic driver in shaping economy development and growth. However, the extant research on halal cosmetics is fragmented, potentially impeding the field’s...
Journal Articles
Khalil Hussain, Muhammad Shahzeb Fayyaz, Amjad Shamim, Amir Zaib Abbasi, Sana Jawed Malik, Muhammad Farrukh Abid
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2024) 15 (2): 293–313.
Published: 31 May 2023
...Khalil Hussain; Muhammad Shahzeb Fayyaz; Amjad Shamim; Amir Zaib Abbasi; Sana Jawed Malik; Muhammad Farrukh Abid Purpose This study aims to investigate consumer brand loyalty toward halal cosmetics using the theory of planned behavior through repurchase intention, which is primarily relying...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2023) 14 (9): 2149–2166.
Published: 28 July 2022
...Hasan Al-Banna; Syayyidah Maftuhatul Jannah Purpose The paper aims to investigate the push, pull and mooring effects towardswitching intention to halal cosmetic products. Design/methodology/approach The rapid growth of the halal industry in Muslim and non-Muslim countries opens a new market...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2023) 14 (6): 1488–1505.
Published: 21 April 2022
... of these variables on attitudes toward halal cosmetics. In addition, this study also examined the moderating role of halal literacy in the relationships between attitudes (ATT), subjective norms (SN), perceived behavioral control (PBC) and intentions to purchase halal cosmetics. Design/methodology/approach...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2023) 14 (3): 826–850.
Published: 17 January 2022
... of what drives consumers of different demographics towards this product category so as to better market and position themselves in the competitive landscape. Correspondingly, this study aims to provide insights into the Muslim women consumers’ halal cosmetics purchase behaviour and examines the variables...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2023) 14 (2): 622–644.
Published: 04 November 2021
...Adlin Masood; Aisyah Zaidi Purpose This study aims to identify and examine the growth constraints of the halal cosmetics ecosystem in which SMEs are operating in, with special focus on the situation in Malaysia. Design/methodology/approach The study adopted a qualitative methodology consisting...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2023) 14 (3): 645–679.
Published: 04 November 2021
...Anubha Purpose The purpose of this study is to examine the role of attitude as a mediator in exploring the Halal cosmetics purchase intention of Indian Muslim women. Various drivers of electronic word of mouth (eWOM) (quality, quantity, consistency and quantity) have been tested as antecedents...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2022) 13 (3): 565–585.
Published: 24 March 2021
...Mohammad Mominul Islam Purpose This study aims to reveal how consumers and shoppers are negative toward alcohol, animal fat, producers and certification issues concerned with halal cosmetics products. Design/methodology/approach In total, 527 students of 4 public universities and a medical...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2021) 12 (9): 1665–1681.
Published: 02 July 2020
...Chandra Suparno Purpose The purpose of this study is to investigate the relationships among individual religiosity, shopping value, attitude and online purchase intention in the context of halal cosmetics products. Design/methodology/approach This study used a purposive sampling...
