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To win in today’s highly competitive business races, leaders must first come to grips with the starting position and desired condition of their organization. Describes how the mind‐body framework is a practical tool for energizing such a diagnosis. Explains that a strong “mind” is characterized by a high level of collective ambition, requiring a clear sense of purpose and a high level of motivation in the organization. A strong “body” provides the anatomy and physiology needed to enable the organization to achieve what the mind wills. Argues that, to build winning organizations, leaders must continuously improve both the mind and the body of their organizations.
© MCB UP Limited
1997
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