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Keywords: Glocal
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Journal Articles
Journal:
Journal of Management Development
Journal of Management Development (2012) 31 (6): 565–583.
Published: 08 June 2012
...Anuradha Mathrani; David Parsons Purpose The purpose of this paper is to investigate the current glocal (global and local) environment to answer the following research questions: How does the glocal environment influence software exporting industries in India? How is the evolving “sticky...
