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Keywords: Social innovation
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Journal Articles
Journal Articles
Journal of Management Development (2017) 36 (5): 681–695.
Published: 12 June 2017
...Fabien Martinez; Patrick O’Sullivan; Mark Smith; Mark Esposito Purpose The purpose of this paper is to examine the conceptual construct of social innovation in business as distinct from social innovation implemented by civil society and the state. The general absence of sustained research...
Journal Articles
Journal of Management Development (2017) 36 (1): 97–108.
Published: 13 February 2017
...). Social entrepreneurship Social innovation Social enterprise Base of the pyramid Selco The first strategic choice involves selecting a specific sub-segment at the BoP on the basis of demographic, geographic and psychographic variables. The lack of homogeneity at the BoP due to socio-economic...

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