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Keywords: Strategic alliances
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Journal Articles
Unilateral commitment in alliances: an optional behaviour
Available to Purchase
Journal:
Journal of Management Development
Journal of Management Development (2009) 28 (2): 134–149 .
Published: 06 February 2009
... Strategic alliances Risk management Biotechnology Small to medium‐sized enterprises Europe Strategic alliances aim at reducing risk and uncertainty for all partners (Niosi, 2003). When firms use alliance relationships, the decisions they must make concern the following questions: 1. How...
Journal Articles
The development of the airline industry from 1978 to 1998 – A strategic global overview
Available to Purchase
Journal:
Journal of Management Development
Journal of Management Development (2000) 19 (6): 489–514.
Published: 01 August 2000
... these roles are no longer important, many flag carrying airlines are still viewed very much as symbols of national prestige and pride. © MCB UP Limited 2000 Airlines Globalization Competitive strategy Strategic alliances Differentiation The airline industry is a unique and fascinating...
