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Purpose

It becomes a strategic option for enterprises to upgrade and improve supply chain efficiency (SCE) by promoting the digital transformation (DT). This study formulated a parallel mediation model to analyze the relationships among DT, supply chain transparency (SCT), supply chain agility (SCA) and SCE to reveal how DT affects SCE through the mediation of SCT and SCA.

Design/methodology/approach

Three paradigms, i.e. resource-based view (RBV), dynamic capability view (DCV) and structure-conduct-performance (SCP) were employed to address the parallel mediation effects. A total of 392 questionnaires (samples) from the port-hinterland supply chain in the DT pilot project of New Land-Sea Corridor in western China were collected, which was then applied to formulate a structural equation model (SEM) to verify the proposed hypotheses.

Findings

The results confirmed the existences of parallel mediating effects of SCT and SCA between DT and SCE. On one hand, the direct effect of DT on SCE is not significant when SCT and SCE plays jointly impacts on DT and SCE. On the other hand, SCT and SCA play a positive parallel full mediating effect of DT on SCE.

Research limitations/implications

This study contributed to the literature on changing activities of SCE in DT processes. Specifically, it highlighted how DT leads to SCE via SCT and SCA activities. In addition, this study specified the conditions that the insignificant direct effect of DT has reflects on SCE, it is the time when SCT and SCE are jointly acting on DT and SCE.

Originality/value

By integrating insights from the RBV, DCV and SCP paradigms, this study clarified the mechanisms of DT on SCE, and provided insight on the role of SCT and SCA in the relationship between DT and SCE. The novelty of this study and the results extend the existing literature and provide implications for future research.

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