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Throughout the industrialised and developing world, corporate policy making and public policy making are converging. Governments are making deliberate and conscious choices about their economies and the forms of industrial organisation that will best accomplish broad social and economic objectives. Senior managers of enterprises face the influence of government policy in creating, shaping, and guiding the development of markets. The issues raised by this reality range well beyond the old regulation/deregulation debates of the 1970s and 1980s. In the 1990s, government and business are more entwined – and more inextricably linked as partners – because of recent global political and economic changes. This article assesses the prospects for the corporation and public policy in the decade ahead.

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