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Keywords: Behavioral intention
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Journal Articles
Journal of Organizational Change Management (2024) 37 (5): 1133–1153.
Published: 03 June 2024
...Erdem Baydeniz; Hakkı Çılgınoğlu; Marco Valeri Purpose This paper examines the factors that influence behavioral intention in the context of medical tourism in Türkiye. With the growing popularity of Türkiye as a destination for medical tourism, it is essential to understand the key determinants...
