... organizational routines which represent a central and fundamental element of organizations. Also, it finds that organizational routines evolve in innovation implementation through a three-phase process consisting of the existing-routine-domination phase, the new-routine-creation phase and -solidification phases...

... Limited 2014 Case study Innovation process Innovation implementation Adoption decision Adoptive management innovation Under the conditions of increased global competition, technological change, fast-changing market situations and continuous customer demand for quality services...