Keywords: Tourism management
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Journal Articles
Journal of Organizational Change Management (2005) 18 (4): 312–326.
Published: 01 August 2005
...). … our philosophy from the outset was that we wanted people to have a better holiday, a real proper holiday … a Greek experience (Ian Murdoch). © Emerald Group Publishing Limited 2005 Narratives Organizational change Corporate identity Tourism Tourism management This paper...

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