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Keywords: Fun
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Journal Articles
Journal of Organizational Effectiveness: People and Performance (2025) 12 (4): 979–997.
Published: 05 December 2024
...Shuyuan Chen; David Ahlstrom Purpose This study examined the cross-level effect of internal employer branding on the employees’ personal initiative through their experiences of both growth and fun as the mediators guided in self-determination theory. Design/methodology/approach This study...
