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Keywords: Business models
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Journal Articles
Journal Articles
Journal of Service Management (2020) 31 (4): 693–721.
Published: 08 May 2020
...Makarand Mody; Jochen Wirtz; Kevin Kam Fung So; Helen HaeEun Chun; Stephanie Q. Liu Purpose This article examines the new phenomenon of the convergence of platform and pipeline business models. It examines the potential synergies and challenges for platforms to add pipeline components and vice...

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