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Keywords: Consumer risk
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Journal Articles
Perceived risk and the consumer buying process: internet airline reservations
Available to Purchase
Journal:
Journal of Service Management
International Journal of Service Industry Management (2005) 16 (4): 357–372.
Published: 01 September 2005
... measured as a multidimensional construct: physical loss, financial loss, psychological loss, time loss, performance risk, and social risk (Roselius, 1971 ; Jacoby and Kaplan, 1972). Perception Consumer risk Services marketing Internet shopping Consumer behavior Online airline ticket sales...
