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Keywords: Manufacturing industry
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Journal Articles
Journal of Service Management (2010) 21 (5): 693–714.
Published: 12 October 2010
... process‐centered services. Eventually, this might lead to “taking over the end‐user's operation”. Value added service levels Manufacturing industry Marketing strategy Oliva and Kallenberg (2003) , Gebauer and Friedli (2005) and Brax and Jonsson (2009) stress that physical products...
Journal Articles
International Journal of Service Industry Management (1991) 2 (3): 60–70.
Published: 01 December 1991
... research questions which might be addressed through empirical study are raised. © MCB UP Limited 1991 Manufacturing industry Problem solving Strategic planning Service Operational research ...
Journal Articles
International Journal of Service Industry Management (1991) 2 (1): 50–60.
Published: 01 April 1991
... some organisational diagnostics for identifying these gaps and prescriptions for redressing them. International marketing Service levels Competitiveness Service industries Manufacturing industry Organizational performance © MCB UP Limited 1991 ...

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