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Keywords: Product planning
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Journal Articles
Journal:
Journal of Service Management
International Journal of Service Industry Management (1999) 10 (2): 239–261.
Published: 01 May 1999
... of capacity and demand management strategies. © MCB UP Limited 1999 Capacity planning Conjoint analysis Product design Product planning Service operations Optimal product design has been an important research topic in both operations management and marketing e.g., (Fitzsimmons...
