Issues

Special Issue: Deliberate Lookalikes Purchase Behaviour: Past, Present and Future Research. Guest Editors: Nebojsa S. Davcik, Piyush Sharma, Ricky Chan, Rajat Roy

An introduction to the special issue on the past, present and future research on deliberate lookalikes

Nebojsa S. Davcik; Piyush Sharma; Ricky Chan; Rajat Roy
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Counterfeiting: conceptual issues and implications for branding

Bradley P. Evans; Richard G. Starr; Roderick J. Brodie
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Experience copycats: the Compostela case

Veronique Cova; Bernard Cova
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Users and non-users of counterfeits: motivations, emotional outcomes and neutralization processes

Şahver Omeraki Çekirdekci; Fatma Ozge Baruonu Latif
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Implicit and explicit identification of counterfeit brand logos based on logotype transposition

Abhishek Pathak; Carlos Velasco; Gemma Anne Calvert
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Do product category and consumers’ motivations profiles matter regarding counterfeiting?

André Le Roux; Marinette Thébault; Yves Roy
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