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Discusses the valuation and forecasting methods principally used in the USA to determine the worth and market value of a real estate asset. Notes that the decision to buy or sell a real estate asset will be influenced by the pricing techniques of the real estate broker, the appraisal methodology of the appraiser and the internal analysis of the investor. Concludes that the process of real estate appraisal is intrinsically linked to the cultural and statutory process of the subject market.

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